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Why Building Your Customer Lists is More Important Than Ever and a Few Ways To Do It
Third-party cookies have been an essential tool for small businesses to track customer movements around the internet. The problem is...
Jeremy Tyler
Jun 14, 20213 min read


Marketing Automation: Why Is It So Important, and How Do You Implement It?
Marketing is a lot more complicated now than it was before the internet came around. As you can probably imagine, the invention of the...
Jeremy Tyler
May 27, 20213 min read


Scaling Your Business Part 1: Where to Start
Growing a business requires careful management of its size. If you’ve decided to grow your business, you need to learn ways to create...
Jeremy Tyler
Apr 30, 20212 min read


5 Easy Ways to Generate Social Media Content
Social media is one of the easiest ways to build an online reputation for your business. Platforms like Twitter, Facebook, Pinterest, and...
Jeremy Tyler
Apr 12, 20213 min read


3 Market Research Strategies for New Products or Services
Effective market research is essential for getting the most out of your marketing campaigns. Market research can help you learn more...
Jeremy Tyler
Mar 19, 20212 min read


How Often Should I Post on Different Social Media Sites?
How often you post on different social media sites can directly impact the overall effectiveness of a marketing campaign, and how quickly...
Jeremy Tyler
Mar 9, 20213 min read


How To Take Advantage Of Viral Topics
Taking advantage of a viral topic is an excellent way for small businesses to launch themselves to success. By paying attention to the...
Jeremy Tyler
Feb 24, 20212 min read


What is Inbound Marketing? (…and How to Do It Well!)
Inbound marketing is the process of reaching out to your customers through relevant, helpful content that encourages them to buy your...
Jeremy Tyler
Feb 5, 20212 min read


How Digital Marketing Can Grow Your Business
In a society that is increasingly reliant on technology, and with the COVID-19 pandemic still in full-swing, digital marketing is the...
Jeremy Tyler
Jan 28, 20212 min read


What Are The Differences Between Traditional And Digital Marketing?
With the growth of the internet and social media, digital marketing has become the gold standard for growing your business. Traditional...
Jeremy Tyler
Jan 8, 20213 min read


How Do I Generate Leads In Digital Marketing?
Tips And Guidance For Effective Digital Lead Generation Generating leads — the process by which businesses attract potential clients — is...
Jeremy Tyler
Dec 23, 20202 min read


What Are The Best Ways To Do Content Marketing?
Tips and Strategies for Maximizing Your Content Marketing Content marketing is unique because of its strong focus on the targeted...
Jeremy Tyler
Dec 8, 20202 min read


10 Reasons Why You Should Try Facebook Ads for Your Business
Facebook ads are an effective marketing tool for expanding a business’ online presence. With 1.82 billion daily active users and...
Jeremy Tyler
Nov 19, 20203 min read


3 Tips to Improve Your Pinterest Marketing
Pinterest is a massive online community that is filled with many opportunities for effective marketing strategies. With over 416 million...
Jeremy Tyler
Nov 3, 20202 min read


5 ways to increase engagement on social media
First and foremost, create strong content Research suggests that for content to work – on social or otherwise – it needs to evoke a...
Jeremy Tyler
Oct 18, 20203 min read


Social proof marketing: why it matters and how to leverage it
Social proofing: it’s something we do all the time, whether name-dropping people we know, places we frequent, or goals we share in common...
Jeremy Tyler
Oct 14, 20204 min read


Why your business should be active on social media – no matter your following
Ah, wouldn’t it be nice to have a six-figure following across the major social media platforms: thousands of people seeing your Tweets,...
Jeremy Tyler
Sep 9, 20203 min read


5 ways to get the most out of your marketing spend
When times are tough, one of the first things to go is the marketing budget. Advertising suddenly seems like a luxury. But that’s not a...
Jeremy Tyler
Aug 6, 20203 min read


Xceptional Welcomes New Account Director – Laci Wille
Laci Wille Brings 18 Years Of Experience To Xceptional Team Hudson, WI – July 29, 2020 – Xceptional is excited to welcome Laci Wille to...
Jeremy Tyler
Jul 29, 20202 min read


How to strategically position your brand during tough times
No one could have predicted the way the year would unfold. COVD-19 has disrupted almost every industry and brought a temporary end to a...
Jeremy Tyler
Jul 22, 20203 min read
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